Under the development trend of globalization and digitalization, the world influence of “Chinese brands” is increasing day by day. Chinese brands are rising worldwide. …


COVID-19 has changed the course of People’s daily life and fostered many new consumption habits, which has a far-reaching impact on the consumer industry. The epidemic has fostered many new consumption habits and brought new opportunities to traditional consumer industries. New channels and services such as contactless shopping, live-streaming and…


In 2014, with the release of “Document №56” of the General Administration of Customs, China’s cross-border e-commerce industry officially entered into a period of take-off and rapid growth. …


2021 Kantar’s BrandZ™ Top 100 Most Valuable Global Brands were released. A total of 18 brands in China have been among the top 100 brands in the world, and it has become the country with the second largest number of brands on the list for two consecutive years. …


A product purchased from overseas has to be shipped across the ocean to the user. There are steps that need to be interlinked from warehousing, cross-border payment, inter-warehouse transfers, local/cross-border logistics, customs clearance, distribution to after-sales service, the steps are interlinked. …


The rapid development of cross-border e-commerce is ushering in a new industry pattern.

Given the opportunities of the times, what issues need to be considered for Chinese brands going overseas to find their correct positioning and accumulate long-term value?

In 2020, a pandemic broke out, global consumers are increasingly relying…


Under the global epidemic, the online trend of overseas retail is accelerating, more new e-commerce consumers are emerging, and the competitive landscape of the e-commerce battlefield is also changing, bringing new development opportunities to Chinese cross-border e-commerce brands.

Through a variety of different routes to go overseas, Chinese cross-border e-commerce…


In 2021, independent website open a new way for brands to go overseas. The trend of China’s DTC (Direct to Consumer) going abroad is getting better.

DTC (Direct to Consumer) is a way to bypass third-party wholesalers, retailers or any other intermediaries.

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RCEP Promotes DTC to Go Abroad

RCEP…


In the past 2020, black swan events occurred frequently, and the COVID19 accelerated the comprehensive arrival of the digital era. Digital operation ability has increasingly become the most basic survival ability of enterprises. …

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